Privacy policy
Last updated: 2026 · Applies to naeskn.com
Who we are
This privacy policy explains how A Wholesale UK Ltd, trading as NAESKN ("we", "us", "our"), collects, uses, and protects your personal data when you visit our website, create an account, or place an order with us. We are the data controller responsible for your personal data.
Registered name: A Wholesale UK Ltd
Trading as: NAESKN
Registered address: 86 - 90 Paul Street, London, EC2A 4NE
ICO registration number: [ICO NUMBER]
Contact: hello@naeskn.com
We process your personal data in accordance with UK GDPR and the Data Protection Act 2018.
What data we collect and why
| Data collected | Why we collect it | Lawful basis |
|---|---|---|
| Name, email, address, phone number | To process and deliver your order | Performance of a contract |
| Payment information | To take payment for your order. Card details are processed by our payment provider and are not stored by us | Performance of a contract |
| Order history and browsing activity | To improve your experience and our service, and to provide relevant recommendations | Legitimate interest |
| Email address, with your consent | To send marketing communications about products, offers, and brand updates | Consent |
| Account login details | To allow you to create and manage an account with us | Performance of a contract |
| Customer service correspondence | To respond to your queries and resolve any issues | Legitimate interest |
| Technical data, including IP address and cookies | To operate our website securely and understand how it is used | Legitimate interest / Consent for non-essential cookies |
We only collect the data necessary to provide our services to you. Where we rely on your consent, such as for marketing communications, you may withdraw that consent at any time.
How we share your data
We do not sell your personal data. We share your data only with trusted third parties who help us operate our business, including our e-commerce platform Shopify, our payment processors, and our courier and fulfilment partners. These third parties are only permitted to use your data to provide services to us and are bound by their own data protection obligations.
The NAESKN website is hosted and powered by Shopify. In providing the Services to you, Shopify collects and processes certain personal data about your access to and use of our store in order to provide and improve the platform. Information you submit through our store will be transmitted to and shared with Shopify, as well as third parties who may be located in countries other than where you reside. In some circumstances Shopify processes your personal data for its own purposes, including to improve its platform across merchants. Where Shopify is acting as a data controller for these purposes, Shopify is responsible for responding to your requests to exercise your rights. To learn more about how Shopify uses your personal data, visit Shopify's Consumer Privacy Policy at privacy.shopify.com.
We may also disclose your data where required by law, to protect our legal rights, or in connection with a business transfer such as a sale or merger.
Cookies
Our website uses cookies and similar technologies to operate correctly, remember your preferences, and understand how visitors use our site. Some cookies are essential for the website to function, while others, such as analytics and marketing cookies, are optional and require your consent.
When you first visit our website, you will be asked to choose which types of cookies you are happy for us to use. You can change your cookie preferences at any time through the cookie settings on our website. Our website is powered by Shopify, which also sets certain cookies necessary to operate the platform. For more information on Shopify's cookies, visit privacy.shopify.com.
How long we keep your data
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including any legal, accounting, or reporting requirements. Order and transaction records are typically retained for 6 years in line with UK tax law. Marketing data is retained until you withdraw your consent or unsubscribe.
Your data protection rights
Under UK GDPR, you have the following rights in relation to your personal data:
- Right of access — you can request a copy of the personal data we hold about you.
- Right to rectification — you can ask us to correct any inaccurate or incomplete data.
- Right to erasure — you can ask us to delete your personal data, subject to certain legal exceptions.
- Right to restrict processing — you can ask us to limit how we use your data in certain circumstances.
- Right to data portability — you can request your data in a structured, commonly used format to transfer to another provider.
- Right to object — you can object to our processing of your data for marketing or legitimate interest purposes at any time.
To exercise any of these rights, please contact us at hello@naeskn.com. We will respond to your request within one month.
International data transfers
Your personal data is processed in the United Kingdom. Where any data is transferred outside the UK through Shopify or our third-party service providers, those transfers are subject to Shopify's own data protection safeguards. To learn more, visit Shopify's Consumer Privacy Policy at privacy.shopify.com.
Data security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. While we take security seriously, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
Children's data
Our website and services are not intended for children under the age of 18. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us so that we can remove it.
Changes to this policy
We may update this privacy policy from time to time to reflect changes in our practices or for legal or regulatory reasons. Any changes will be posted on this page with an updated date.
How to complain
If you have concerns about how we handle your personal data, please contact us first at hello@naeskn.com so we can try to resolve the issue. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's data protection regulator, at ico.org.uk.
Questions? Email us at hello@naeskn.com and we will get back to you as soon as possible.